Don’t Let Your Company Name Blend In
- 23
- July
- 2013
How Company Namings Approaches Naming a Company
The Company Namings Development Team can create a name for your company, business or product that clearly differentiates you in an ever crowded marketplace. Your company name will be one that people remember and one that will separate you from your completion.
To do this, we need to get to know your company or product. We also need to get a look at your competition and in particular the types of company names people in your industry are using. We get to this through our Name Briefing Form.
Here you’ll get to tell us about the core of what your company does, what you do, what you specialize in, what kind of company you are going to be even what you’ll be facing in the market place.
You can provide as much or as little information as you feel comfortable. Rest assured all of this information is kept 100% confidential.
So many company names are what we call “me-too” names. These are names that blend in with everyone else in the industry. This is because most companies when starting out try to emulate their competition or try to sound like others within their marketplace.
We’ve found that many entrepeneurs simply look to how others in their industry are naming their businesses and do something similar. What people don’t realize is that when they use their competition as inspiration they just end up with a name that blends in and gets lost in the crowd.
We understand, you may be an expert in your field but, we’re the experts in naming.
Blending in does not lead to long term sustained competitive advantage. So we will develop a series of names that will stand out in your industry.
Our company naming team will review your project, conduct research on our own and get to work developing super-hot names that are perfect for your unique business.
We’ll avoid names that sound like your completion instead we’ll develop names that grab the attention of your perspective clients. Don’t get lost in the shuffle!
Having a differentiated company name will not only help you stand out and grab some attention it may make your life easier if or when you decide to Trademark your company name.
We offer three different types of naming packages to choose from, so we know we can help you company find perfect name.
Give us a call or drop us a line on our Contact Us Page or Learn More About How We Do It Here.
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